I ordered a blog post through ContentFly to see how their services stacked up.
ContentFly is a popular content platform with some great reviews.
So what did my experience look like?
The short answer is that the platform is efficient, and offers a range of good enough content to publish on your website. Their online ordering system is simple, and the quality of writing was what you would expect from a large-scale content writing service.
Read my full ContentFly review to find out what I liked and disliked about this platform.
Overall ContentFly Review
I give ContentFly 4 stars out of 5.
ContentFly is a reliable content writing service, and their writers seem to know what they’re doing. The platform is best suited for brands wanting to develop a long-term content strategy, although this can get expensive with large content orders (more affordable content writing services are available). I really liked how easy it was to order and manage your content through their dashboard, and I found the level of content delivered to be better than most online content services.
ContentFly (3rd Party Reviews)
ContentFly has mainly excellent reviews on Trustpilot (see here). They have an average of 4 out of 5 stars, and 83% of reviewers gave them the highest rating.
One thing I did notice is that a lot of these reviews are written internally from their content team, and not only from clients. There is also no middle ground, reviews are either ‘excellent’ or ‘bad’.
ContentFly also has some great reviews on G2, with an average of 4.5 out of 5 stars (see here).
Out of the 12 reviews, two are written by internal writers on their team. The majority are from happy customers, mentioning the high quality of the work and how easy it is to order content.
Only one ContentFly review on this site rates them as terrible. The reviewer mentions the low and inconsistent quality of content that they produce.
Again, there is no middle ground with these reviews. They are either extremely positive or extremely negative.
My ContentFly Experience
For my ContentFly review, I went through the process of purchasing a piece of blog content. I’ll go over the steps that this involves.
I’ll cover my overall impression of their content writing service, in terms of the quality of the content received and the ordering process.
The entire content ordering process covers four main steps. First, you sign up for the service and create a profile. Then you use the dashboard to request your content. The editorial team writes the content for you, and then sends it over a few days later.
Sounds pretty simple, right?
Here’s how the experience actually went.
Signing up is a relatively simple process. You start by entering your email address and creating a password.
Then, you have to provide your credit card details before you can go any further. The service immediately charges you as soon as you sign up, giving you no option to review their dashboard before ordering content.
On signing up, you choose your monthly word count, each with its own monthly subscription fee. This can be billed monthly or yearly. You are then charged straight away for the first month (or year).
The downside to this is that there is no option to just order a single piece of content, you have to commit to a subscription.
However, ContentFly does offer a full refund if you cancel before you hit your 4000 words. This means you can request a single piece of content, receive it, and then end your subscription.
If you’re unsure at this point, you can schedule a call with their sales team to run you through the platform. The service is pretty straightforward though, and their website offers all of the information you need to get started.
Once you’ve signed up, you can access your content dashboard and send in your first order.
All in all, the signup process is smooth, allowing you to order content within a few minutes - as long as you’re happy to pay a minimum of $375 USD in advance.
ContentFly has a standard rate for all content ordered. This ranges from 4000 words at $375 USD/month to 32,000 words at $3000 USD/month.
If you don’t use up all of your words at the end of each month, the remaining word count rolls over to the next month. This is a pretty fair system, as you always get content at the same rate.
Although, the problem is the consistency of the content you get. The price stays the same, but does the level of writing?
ContentFly organises its writers in three different tiers. Tier 1 writers have the highest rating, and they get first access to the available content. Tier 3 writers have the lowest rating, and they write whatever content was not chosen by tier 1 and tier 2 writers.
So, you could be getting content delivered by a tier 1 writer, or a tier 3 writer, but you still pay the same rate. Other content services, like Crowd Content, charge different rates for the different levels of writers.
However, ContentFly claims they have a very careful selection process for their writers, choosing only the top 1%. Most ContentFly reviews are also very happy with the writing quality.
Creating Your Order
Creating your order is simple with ContentFly. You just request whatever form of content you want on the platform’s dashboard, and this is sent through to the editorial team.
The dashboard is very convenient to use, and it offers simple templates to create your brief and send your request.
ContentFly offers blog articles, landing page copy, newsletter and email campaign copy, and social media posts.
ContentFly advertises a 5 day average turnaround time for a 1000 word article. This was accurate in my experience. If you place larger content orders, you may have to wait longer.
And finally, the big question, how good was the content?
I ordered a simple 1000-word blog post. This was part of a monthly 4000-word package.
Would I Publish This Article?
The article I received was good. It wasn’t perfect, and it did require some adjustments to match my tone of voice before I could consider publishing it.
My only criticism was that the article didn’t feel like it was written by someone with much marketing knowledge. Instead, it just felt like a fairly standard piece of content that anyone with decent writing abilities could conjure up.
So, the level of writing was good, but it lacked originality.
What Errors Did I Find?
Everything in the article was accurate, and there were no obvious errors. I was happy to find statistics mentioned had links to their sources, and there were no grammar errors. The Copyscape score was 6% plagiarised, which was fair for a popular topic.
The article was properly structured with the correct headings, and the flow of the different sections made sense.
My only criticism would be that the article lacked detailed explanations and examples. Sure, the word count was fairly low, but the writer could have definitely gone deeper into the topic. If I found this article in a search result, I would probably have to read another one or two sources to get a complete understanding of the topic.
That being said, I could get away with publishing this blog post, as there were no major errors.
In my experience, no customer service was required. I simply used the dashboard to submit and receive my content order. This was efficient, although having a human element involved would have been nice.
Most ContentFly reviews praise the customer service and say that support is friendly and efficient. I’ll have to take their word for it.
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